Originals 2021 - Ullu
: Most ULLU Originals feature short seasons (3 to 5 episodes) with runtimes under 30 minutes, optimized for mobile-first, quick consumption.
| | Details | | :--- | :--- | | Launched | December 25, 2018 | | Founder & CEO | Vibhu Agarwal | | Headquarters | Mumbai, India | | Content Focus | Bold, adult-oriented erotic thrillers, drama, romance, horror | | Languages | Hindi, Tamil, Punjabi, and more | | Subscription Plans | ₹90/Week, ₹198/Month, ₹459/Year | | Subscriber Base | Approx. 2.1 Million (as of Sep 2023) | | Total Revenue (FY23) | ₹93.1 crore | | Total Originals | Over 250 web series, shows, and films | | Key Franchises | Charmsukh , Kavita Bhabhi , Riti Riwaj | | Major Controversy | NCW and Supreme Court action over House Arrest show | | Future Plans | IPO and the launch of ULLU 2.0 | ULLU Originals
ULLU produces content in Hindi and multiple regional languages, allowing it to penetrate deeper into tier-2 and tier-3 cities across India. : Most ULLU Originals feature short seasons (3
Legal cases, police complaints, and YouTube takedowns only fuel curiosity. ULLU's social media teasers are deliberately bold — driving searches and subscriptions. The "banned in India" label (even temporarily) becomes a selling point. Legal cases, police complaints, and YouTube takedowns only
“Three women,” Meera whispered. “One hundred and twelve saved. Your father helped us build the tunnels. Then he chose to live in one.”
ULLU currently offers flexible subscription packages to cater to various needs and budgets. The platform is a paid service that only allows you to have unlimited access to their web series if you pay. Below is an overview of the available pricing as seen on the app store:
: Known for its high-drama plots involving intense interpersonal conflicts.